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    Stories

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        1. The Aesthetic of Comfort

          Samsung Galaxy Z Fold8 Ultra, Z Fold8, and Z Flip8 Design Story

          July 30, 2026
          Galaxy Mobile

        2. A New Sensory Beginning

          Samsung Galaxy Watch Ultra2 and Watch9 Design Story

          July 30, 2026
          Galaxy Wearable

        3. Expressive by Design

          Samsung Galaxy Buds4 Series Design Story

          April 7, 2026
          Galaxy Wearable

        4. Meaning in Every Detail

          Samsung Galaxy S26 Series Design Story

          February 27, 2026
          Interview Galaxy Mobile

        5. Over the Horizon

          Samsung Galaxy Sound Branding Story

          February 27, 2026
          Branding Sound Galaxy

        6. Designing a Moment of Glory

          Galaxy Z Flip7 Olympic Edition Design Story

          February 12, 2026
          Event Galaxy Mobile

        7. The Galaxy Gateway to XR

          Galaxy XR Design Story

          October 22, 2025
          XR Galaxy Wearable

        8. The Watch That Thinks Ahead

          Galaxy Watch8 Series Design Story

          July 29, 2025
          Galaxy Wearable

        9. Designed Anew

          Samsung Galaxy Z Fold7 | Z Flip7 Design Story

          July 11, 2025
          Interview Galaxy Mobile

        10. Galaxy Aesthetics, Refined by Essence

          The Completion of Bold Identity, The Galaxy S25 Series

          January 23, 2025
          Galaxy Mobile
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        * Some of the images on this page were generated with AI tools.