This is an image of yellow S Pen come out from Blue Galaxy Note9.
FROM THE NOTE,
BEYOND THE NOTE
Samsung Galaxy Note9 Design Story
There was a moment when you first pulled out
a pen from a smartphone to write on screen.
That immediately made us acknowledge in awe of
the advancement in technology and the values of
change. Now, the unique values of the Samsung
Galaxy Note Series take another leap of expansion
through the Galaxy Note9. The eighth evolution is
about sharing experiences, and is dedicated to
the new generation that abides by their own ways
and virtues rather than following strict rules.
While remembering the foundations of
the Galaxy Note, we’re once again introducing
a finely refined user experience.
This is an image of two womes strike a pose.
Cover Story
The Galaxy Note9,
A Complete Makeover
A design that emphasizes practicality and focuses
productivity was the strongest advantage that
the Galaxy Note Series had during its early days.
The Galaxy Note has gone through eight evolutions
since then for the Note to become more like a
Note. Now, the Galaxy Note9 has gone through
a complete makeover to share its unique originality
to a broader, multi-generational audience.
Millennials are the forerunners of new culture,
spearheading change all around the world.
They do not walk a predetermined path, but rather
follow rules and values they set themselves.
Millennials do not hesitate to express themselves
and focus on ways to stand out more than others.
The Galaxy Note9 found its answer for the Note to
become more like a Note by being an item of
unique self-expression that embraces a mix and
match style of different materials, colors, and
textures to create a new kind of aesthetic look.
We started with the combination of the two key
components that make up the Galaxy Note; the
product itself and the S Pen. Once you pull out
the S Pen from the Ocean Blue Galaxy Note9 that
exudes a youthful energy and rational
level-headedness, you are greeted with the
pleasant surprise of a bright, cheery yellow-colored
S Pen. The two colors serve as contrasts to one
another but also blend well while appealing to
the senses, altogether completing
an unprecedented and powerful impression of
the Galaxy Note9.
The case and the product also carry on the mix and
match style. The Galaxy Note9’s leather cover
comes in a total of five colors, including the usual
classic colors of black and brown but also in red,
yellow, and blue. The stylish colors of the leather
cover harmonize naturally with the Galaxy Note9
both when the colors of the product and its cover
are similar or contrasting. The cover is also
a perfect fit for the product’s size and boasts
a fashionable look as if you’re wearing a leather
jacket that perfectly fits your body.
The mix and match style isn’t limited to the Galaxy
Note9. The colors of the Galaxy Note9 mix and
match with the colors of the Galaxy Watch strap,
creating a greater stylish synergy when used
together.
The Galaxy Note9 offers a new kind of style that
has different elements blending and mixing with
one another rather than staying static in its place.
Find the style that best represents who you are
and discover the joy of creating your own unique
item with the Galaxy Note9.
This is a image of building.
Gallery
Color,
Admiring the Cityscape
A city is a place that is filled with human emotions.
The colors of the city also vary depending on the
time, season, and inhabitants. Refreshing
inspirations gathered from familiar sceneries are
reimagined into four different colors of the Galaxy
Note9, capturing the sentiments of a scenic view
of the city and the comfort that lies within.
This is the image of hand holding a yellow S Pen.
Interview
A Change in the S Pen,
A Change in Experience
The S Pen has always been the center of attention
for the Galaxy Note. The feeling of handwriting,
the adjustment of width depending on the tilted
angle of the pen, and the sound effects of a real
pen are all incredible functions of the S Pen that
amazed us. Now the S Pen of the Galaxy Note9
expands its role from just a pen used for writing
to its own independent device. Check out the
design story of the S Pen that has evolved along
with the Galaxy Note9.
-
The evolution of
the S Pen is
equivalent to
the evolution of
the Note.Q1.The S Pen has always faithfully retained its identity
as a pen for the Galaxy Note. Why did you give
an independent function to the S Pen for the Galaxy
Note9?The S Pen is a symbolic icon for the Galaxy Note
that helped the Note emerge and take its place as
its own category in the market. The idea of a pen
taken out of a smartphone was a groundbreaking
innovation. That’s why the Galaxy Note’s S Pen
continued to provide the look and feel of a real
pen. As we prepared the Galaxy Note9,
we contemplated on what our users truly want
with the Galaxy Note and the S Pen. Until now,
we mainly focused on providing an experience that
is closest to using a real pen, but now we needed to
go beyond that point. We wanted to convey values
for the S Pen that transcends its role as a simple
tool, and that became the motive behind our vision
for a S Pen with an independent function. -
-
The S Pen is
no longer a tool
used just
for writing.This is an image of yellow S Pen take a picture of a yellow table tennis paddle.
Q2.What are some of the independent functions of
the S Pen?We envisioned a S Pen that can be used even when
it’s separated from the Galaxy Note. By inserting
a Bluetooth module, we found a solution for
improving the hardware so that it can control the
Galaxy Note9 even from a distance.
Users can personally adjust the settings for the
S Pen’s button and attach different functions for
short or long pressing the button once or twice,
allowing unique and useful ways to use the S Pen.
If a user sets the long press of the button to start
the camera and have the short press to take
a picture, the S Pen can serve as a remote to take
pictures from a distance. In addition, the S Pen can
be used separately with various apps* for different
functions, such as playing or skipping songs, or as
a wireless clicker that carries out a presentation
while connected to a big screen. Furthermore,
if the screen locks when using the S Pen, you can
unlock the screen with a push of a button on the
S Pen and efficiently continue your work.
The S Pen’s drawing function is applicable on the
DeX as well. You can use the S Pen and the display
to accomplish useful tasks such as writing and
drawing as if you’re using a stylus on a tablet. * Currently supported by all music apps and around ten different
apps, and is expected to support a wider selection through a SDK
release following launch. -
We wanted the S Pen to
become a more perfect tool
for self-expression.Yellow smile is drawing.


Q3.As you noted earlier, consumers have experienced
the feeling of using an actual pen with the S Pen.
What kind of new and improved functions as a pen
can we expect to experience with the
Galaxy Note9?The S Pen has evolved over the years for users to
experience the analog sentimentality of using
a real pen. The Galaxy Note9 focused on expanding
user experiences that involve the pen, going
beyond just providing life-like sensations. With the
Live Message, you can draw pictures or handwrite
messages on top of colored backgrounds, pictures,
or the AR emoji, and experience the joy of creating
your own communication tool. The S Pen’s distinct
writing functions have been added to
the signature functions of the Galaxy Series,
which empowers the S Pen as a powerful tool for
self-expression. -
The S Pen serves as the identity of
the Galaxy Note Series.This is an image of 4 kinds of package.
Q4.The Galaxy Note9’s package design primarily
features the S Pen, which sets the package apart
from previous models. Is there a message you
want to convey through the package design?For the Galaxy Note9’s package, your first
encounter will be with the titular representative
of the Note, the S Pen. The front design of
the package boldly displays the S Pen instead of
the logo to show that the S Pen serves as
the symbolic identity of the Galaxy Note Series.
This package design embodies the heritage and
confidence of the Galaxy Note Series that has been
loved by countless users over the course of time.
The yellow line is drawn by yellow S Pen on the display.
Keywords
4 Significant Keywords
for the Galaxy Note9
Whenever we encounter a new smartphone, we
tend to pay more attention to changes in physical
shape. However, the part that gives us rest and
comfort, enables our self-expression, and helps us
make our lives more convenient and efficient is
the vast and expansive UX that lies within the
product. The refreshingly new UX of the Galaxy
Note9 offers a more meaningful everyday
experience, and here are some keywords to get
a better picture of its characteristics.
-
- Seamlessness
-
The “Hello” is drawn by yellow S Pen on the display.
Imagine drawing a line on paper with a crayon.
* The color of the text will be white for the Midnight Black Galaxy
A line with the same color as the crayon you’re
using will be drawn on paper. The sentiment that
is instilled in this analog experience is channeled
through the S Pen. From yellow, purple, to copper,
each color of the S Pen will produce the same
color when you write on the Screen Off Memo as if
using a real pen. Whatever you write on the Screen
Off Memo will be saved in Samsung Notes in the
same color you used, maintaining a seamless
handwriting experience.
Note9’s S Pen on the Screen Off Memo. -
-
- Creativity
-
The leaf images are drawn in display.
One of the joys experienced through the Galaxy
Note Series is the ability to write and draw
pictures as if you’re using a pen on paper.
The Samsung Notes’ menu screen has been
simplified based on different categories so that you
can easily organize many memos. With the PENUP’s
Live Drawing function, you can watch the drawing
processes of artists and imitate over their drawings,
helping even the most basic beginners to express
profound artistic sensibilities. The Galaxy Note9
transcends between analog experiences and
digital conveniences with a UX that specifically
caters to the S Pen to become a Note you’d want to
use in all situations.
-
- Intelligence
-
The Galaxy Note9 renews the daily lives of our
users with functions that are smarter than ever
before. Now, complicated tasks such as reserving
a hotel room can be easily taken care of through
everyday conversations with Bixby, which
understands the context behind our words. Bixby
comprehends both our words and underlying
motives, and continuously studies user preferences
and patterns to yield the best results. Bixby
develops into a smarter Intelligent Assistant
the more it interacts with users.
The camera has also become smarter than before.
Users no longer need to select a mode every time
they’re taking pictures, as the camera automatically
senses the subject and adjusts to capture the most
optimal color for the image. Furthermore, it will
instantly alert the user with messages whenever
small or big mishaps are detected in the photo, such
as an image with closed eyes or too much blur from
shaking.
-
- Sophistication
-
Using the product color as a background, various
colors are harmoniously and stylishly blended to
maintain a mix and match style that expresses
a powerful impression. The elegant form created
from smooth curvatures adds a three-dimensional
effect to the screen of the Galaxy Note9.
This is an image of 18 designer.
Behind
the-scenes
The Galaxy Note9’s
Thoughtfulness in Design
The product designers who carried out the design
from the early sketches to the actual
manufacturing of the product would be the people
who understands the most about Galaxy Note9
design. When they were given the task of designing
the next generation model of the Galaxy Note,
what would be the first piece of inspiration that
came to mind? To yield results that satisfy
the ever-increasing standards of our users,
designers contemplated on the essentials and
carefully crossed a series of stepping stones
while reminiscing the path they took in the past to
finally complete an immaculate product.
-
The frame design created through
Dia Cutting makes the Galaxy Note9
much more special.
One of the noticeable eye-catchers of the Galaxy
Note9 is its frame design. What are some of the
key differences compared to the predecessors?The newly implemented frame style is the most
noticeable change in design for the Galaxy Note9.
The Galaxy Note9’s metal frame was cut into
three sections, and a glossy finish was applied
over the left and right sections while the middle
section went with a matte finish to establish a new
kind of visual look. The glossy sides shine when
reflected by light to demand a visually impactful
presence while helping the device look slimmer. -
We envisioned a design that took both
usability and design into consideration.
Wouldn’t the new frame design affect the grip?
The feeling you get when gripping a product is an
important component when it comes to usability.
The degree of roundness of the surface on which
the hand touches the product usually determines
the comfort of the grip. When holding the Galaxy
Note9, the middle part of the three divided
sections is the part that touches the surface of
the hand the most, and has been applied with
an optimized degree of roundness to achieve
the best grip. Furthermore, the fingerprint sensor’s
location has been relocated to the center so that
it is easily accessible, allowing for a comfortable
experience within the palm of your hand. -
The Galaxy Note9 showcases a design
that reimagines the proposition
of making the ‘Note more like a Note’.
The Galaxy Note Series has evolved over the years
to make the ‘Note more like a Note’. Will the new
Galaxy Note9 come with changes that adhere to
this trend?Having a slimmer bezel or a larger display is
perhaps no longer the change that first draws
attention. That is why we refined the Galaxy
Note9’s display so that users can experience
the differences in its display the moment they use
the product. The display has been enlarged from
top to bottom to take advantage of the whole area,
and the corners were rounded to a bare minimum
to put extra emphasis on a sturdy and refreshing
display that fills up the entire space.
These images are 4 models of Galaxy Note9 and 2 models of Gear S4.
The Galaxy Note9 started from a question
about design and function that can give both
practicality and pleasure to Millennials. Whenever
users hold the Galaxy Note in their hand, we
wanted them to experience the joy and novelty of
everyday life that are made possible through new
mechanics and extraordinary functions, rather than
focusing on the technology itself. The Galaxy Note
is an ever-evolving product, and our hope is for
the Galaxy Note9 to accomplish more meaningful
and valuable tasks in the hands of more users.













