An image shows the bottom side of the Note PC.

The perceived values and significance of a ‘Notebook PC’ have constantly changed along with transformations in the society. Samsung Notebook PC designs have presented how our design originality and identity have developed in response to the drastic changes in human culture, environment, and the global IT marketplace.

We have always considered humans as the core value of our Notebook PC designs. Through deep reflections on the relationship between humans and Notebook PCs, we would complete designs that consider all users, actively using ergonomic data when designing all products. We ceaselessly strive to innovate in all aspects of design to deliver emotional satisfaction for our users. Not only in the appearance of the product, but also how the product feels when the user’s fingers touch it, the softness of the open and close, and even how slim and light it is considering portability.

An image shows the center side of the Note PC.

“An object is not the final target of design. Our true interest lies with humans. A deep understanding of humans and technology, added into the realm of ‘design’. This is the essence of Samsung’s digital humanism.” Samsung Principal Designer, Yeowan Yun

An image shows the right side of the Note PC.

Being made for humans, it is more suited to say Samsung Notebook PCs are ‘crafted’, not ‘produced’. Here, we take you through the history of Samsung design, from the start to the pinnacle.