SO PLAYFUL, SO USEFUL
THE NEW GEAR 360 DESIGN STORY
Millennials are the true digital generation.
They think, play, communicate and live in digital. Devices are intuitive to them
as is their openness and adaptability to new innovations and technology.
Recording the minutes of their lives, uploading it on the social network
and sharing it with a multitude of others is second nature to them.
Introducing the Gear 360, a spherical, social camera re-designed for
the lifestyle of this forward looking generation.
PLAYFUL DESIGN
Like a cute figurine, the iconic yet inviting design
of the Gear 360 is an object you can’t help
but look at, touch, hold in your hand…
it’s also intuitively easy to use as it is inviting!
CONTINUOUS GRIPFor Everyone
Flat-bar, round, twist… many types of grips were prototyped and tested before
we decided on a continuous grip that combines the body with the handle of
the camera. A form that we think maintains a steady grip but also doesn’t limit
the 360° camera frame. The spherical body sits upon a shaft that tapers out
at the bottom for stability but also creating more room for the hardware.
The rounded finishes as well as the material is great for holding the Gear 360
in your hand. Really, a new yet wholly natural play on the words ‘point and shoot’.
FAMILY LOOKFor Consistency
The encompassing look of the Gear 360 is undeniably a spherical shape.
Maintaining this identity as well as adding a grip was the task we had
to complete. With the continuous grip, we made a drastic change in the
design and look of the camera yet kept the screw thread at the bottom
of the grip for tripod heads and other universal camera accessories.
Easier to use with more options!
ICONIC DESIGNBuilt Just for You
Millennials and female users alike will really warm up to the design of
the new Gear 360. The spherical camera body is almost like a cartoon
character figurine you display on your desk. Not only that the soft
material of the device makes it that much more fun to interact with.
The strap ring supports the camera when it stands as well as
preventing scratches on the lens is made of the same material.
USEFUL FUNCTION
A 360° camera built for Millennials,
Everything you need to record your moments of life.
SNS LIVE STREAMINGAt Last, Your Own 360° Show
Live streaming function has been added to the new Gear 360.
Whether it’s Facebook or YouTube *, it’s possible to stream your
very own 360° internet show. Go on, it’s that easy!
* Some functions may differ according to device model, OS or region
4K HIGH RESOLUTION CONTENTEvery Moment in High-Def
Real 4K 360° video recording with surround Landscape HDR — larger pixels
for unbelievably sharp images. Easy to use high definition quality!
FUN & EASY EDITINGEdit Like You Film -
with Ease
For more conventional channels, it’s easy to edit your
360° video content. Also, a vast array of filters and
effects as well as various stickers adds new flavor to
your uploads. Easy to edit 360° video!
SHARE YOUR WORLD IN A WHOLE NEW WAY
Our changing world brings forth new technology.
We here at Samsung Electronics have looked at Millennials and their unique lifestyles
and designed a product we feel is for them and ultimately built by them.
No longer limiting our memories to small narrow frames, the Gear 360 encompasses
the multitude of channels that this digital generation embraces into
a continuous whole where not even the sky is close to the limit.