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Samsung Galaxy Watch Design Story

Live Smart with Style

There are midnight Black, Silver and Rose Gold product of Galaxy Watch.

Individuality is of utmost
importance for Millennials, and for
them, a wearable device should not be limited
to simply making everyday life smarter. Inspired by
the desires of Millennials to become set apart from the
crowd and create their own unique lifestyles, the Galaxy
Watch has gone through another sturdy process of
refinement. The unique design of the bezel and the brilliance
of the newly enhanced intelligent Circular UX demand the
attention of those who desire novelty. We hereby
introduce the all-new Galaxy Watch that has gone
through a remarkable evolution to accompany
energetic moments, meaningful days, and
charismatic lives.

Cover Story

  • This is an image of a building.

  • This is an image of a woman with a skateboard.

  • This is an image of a hand wearing Galaxy Watch Silver holding a tumbler.

Galaxy Watch, Expanding the Horizons of Style

There probably aren’t as many people who put on a watch only to check time.
The wristwatch has gone above and beyond its archaic role following its
integration with smart technology. With a refined design that seeks to preserve
the essence of the ‘Watch-ness’ and the Circular UX that opened a new paradigm
for user experiences, Samsung Electronics left an unforgettable impression
in the field of wearable devices.

This is an image of Galaxy Watch silver, Midnight Black, and Rose Gold product being split into three parts.

  • This is the product image of Galaxy Watch Silver.

  • This is the product image of Galaxy Watch Rose Gold.

  • This is the product image of Galaxy Watch Midnight Black.

A deeper focus on sportiness and more finely
detailed sensibilities of a real watch redefine
the Galaxy Watch. The Galaxy Watch is both
a wearable device and an accessory that is
capable of simultaneously exuding a classical
and modern presence. State-of-the-art
technology has been concentrated and
condensed into the beautiful form of
the Galaxy Watch to accompany the daily lives
of Millennials, becoming a key ingredient for
a unique life that is not bound to conformity.
The Galaxy Watch is available in 46mm and
42mm sizes, as well as in three different
designs to offer a wide selection to its users.
The 46mm Silver features a harmonious blend
of silver and black that boasts a stylish look
and feel. Its design guides users to visually

follow the flow of the silver body to establish
a slimmer look. The 42mm product comes
in a compact size with trendy colors such as
the deeply sentimental Midnight Black and
the brilliantly glowing Rose Gold, two designs
that offer users more options to enjoy
the Galaxy Watch. The Rose Gold’s rear case
comes with a deep brown color that captures
the elegance created by the mix and match
of brown and gold.
Whether you’re enjoying refreshing beach
activities, concentrating on your work in
an office, or beaming with energy in a heated
concert, smart technology continues behind
the scene. Regardless of time and place,
the Galaxy Watch on your wrist will always
radiate its unique charm and style for you.

Interview

There are midnight Black, Silver and Rose Gold product of Galaxy Watch.

The Refined Essence of the Galaxy Watch

Individuality, innovation, and refinement for perfection were part
of the Galaxy Watch as it progressed over the years. Endless contemplation and
the fierce passion of designers lie at the center of this process. We asked designers
about the journey of creating the perfect daily watch that completes your look
whether you’re wearing a fancy suit or keeping it casual, while empowering
everyday lives with smart technology and brilliant style.

  1. Q1 There are lots of special things
    about the Galaxy Watch. It
    showcases a wide array of
    selections that wasn’t available
    before, such as coming in two
    different sizes and various colors.
    What kinds of changes were made
    to its outer design?

    The newest Galaxy Watch design focused on
    Millennials, a generation that prioritizes
    stylishness and loves being active without
    bounds. Our answer to the needs of this
    generation was an outer design that covers
    a wide range of styles from classical moods
    with elegance to casual moods with a dose
    of freedom. We also made sure to inherit
    the legacy of the real watch philosophy we
    held over the years to instill a more perfected
    identity of the watch.
    Whereas the previous model featured a more
    masculine identity with its weighty body and
    bold thickness, the Galaxy Watch puts focus on
    micro details to create a more sensitive design.
    This design has a tight-knit and low-cut
    knurling finish of the bezel to minimize
    malfunctions and create a natural style
    suitable for women as well.
    The design embodies the spirit of activeness,
    inspired by the remarkably sporty racing watch.
    The index design with the inverted triangle is
    one of the results of this design. The tip of
    the index triangle is designed to precisely align
    with the hands of the watch so that users can
    accurately tell time even in active and dynamic
    conditions.

    Exquisite and delicate details
    lead to a new dimension of perfection.

    This is the detail image of bezel of Galaxy Watch.

  2. Q2 We think the strap is another
    important component that
    accentuates the Galaxy Watch’s
    design.

    Yes. We tried to capture not only the style
    of the Galaxy Watch but also the various
    preferences of our users with the strap.
    The silicon strap features a new stripe pattern
    design that wraps around your wrist to express
    a sense of speediness and activity.
    Furthermore, each product comes with straps
    in multiple colors, which users can mix and
    match with the body to give a unique makeover
    of the Galaxy Watch’s mood.
    The 46mm Silver’s Onyx Black, Deep Ocean
    Blue, and Basalt Gray straps bring an exquisite
    finish to the product’s charm. The 42mm
    Midnight Black comes with Onyx Black, Lunar
    Gray, Terracotta Red, Lime Yellow, and Cosmo
    Purple straps, and the 42mm Rose Gold can be
    paired with Pink Beige, Cloud Gray, and Natural
    Brown straps for users to blend different colors
    and express distinctive moods for every
    occasion. These colorful Galaxy Watch straps
    can be matched with the Galaxy Note9’s case
    as well, so users can stylize their smartphone
    and smart watch with a singular visual identity.

    The changes in the strap
    brought another stylistic evolution
    to the Galaxy Watch.

    This is the detail image of strap of Galaxy Watch.

  3. Q3 As a wearable device, aspects
    related to hardware, such as
    battery life, must have been taken
    into consideration.

    That’s right. The Galaxy Watch isn’t a device you
    can easily and regularly charge as you would
    with a smartphone, so there have always been
    consumer needs for longer battery life. That’s
    why we put in a lot of effort regarding the
    battery every time we released a new product
    in the series and have extended the battery life
    each time as a result. For the Galaxy Watch,
    you will once again experience a longer battery
    life compared to previous models.
    You can correctly assume that the Galaxy
    Watch’s hardware has gone through a
    comprehensive transformation. The most
    noticeable part is the sensor located on the
    back of the product. We increased the number
    of rear sensors that touch the body to more
    precisely and quickly detect information
    regarding user conditions. On the other hand,
    we decreased the surface area of the sensor
    that touches the skin and designed it to
    protrude slightly to better detect user
    conditions while eliminating inconveniences
    such as the accumulation of humidity.

    As soon as you wear it,
    you will experience great values
    brought by the smallest changes.

    This is the detail image of back side of Galaxy Watch.

Four Galaxy Watch product designers.

  • Tommy Choi
  • Hyemin Bae
  • Jaehyung Hong
  • Sanhui Oh
  • This is an image listing various color straps of Galaxy Watch.

  • This is the detail image of bezel knurling of Galaxy Watch Silver.

  • This is the detail image of case of Galaxy Watch Rose Gold.

Keywords

Wear a Galaxy Watch Rose Gold and turn the knurled bezel.

Notable UX Keywords for the Galaxy Watch

The key component that makes the Galaxy Watch’s signature, circular bezel design
shine with more radiance is the ingenious Circular UX that lies within. Using five
main keywords, let’s look at the Galaxy Watch’s new and improved UX that has
been finely crafted with functions that are much more useful and intuitive.

  1. Gainliness

    The new watch face design, which serves as
    the symbolic countenance of the Galaxy Watch,
    establishes a stylistic flow that connects with
    the shape of the product. The diverse
    watch face designs can be stylized in countless
    ways, and by featuring a screen similar to an
    actual watch, the device elevates real watch
    sensibilities and provides an experience no
    different from wearing a real watch.

  2. Optimization

    The UX has been optimized based on
    the circular layout to waste no space and
    provide increased visibility of information
    and letters even on a small screen. Through
    Text Sliding and Auto Resizing, users can adjust
    the size of letters or slide through different
    information so that they never miss even
    a single piece of content.

  3. Seamlessness

    Experiences from the many different devices
    of Samsung Electronics can seamlessly
    connect to the Galaxy Watch. Major features
    of the screen and its icons, such as
    My Photo+, have been designed in adherence
    to the Galaxy Note9’s style and color scheme to
    maintain a consistent visual experience.
    Additionally, you can use and control multiple
    devices with the Galaxy Watch without having
    to unlock each device. The Galaxy Watch will be
    the key you need to traverse through the wide
    selection of Samsung Electronics devices.

  4. Sensitivity

    From a smiling icon that pops up when
    the battery is fully charged to tutorial
    animations that teach users how to exercise,
    the many different enjoyable and sentimental
    visuals featured on the Galaxy Watch provide
    users with a profound sense of joy.
    Furthermore, by integrating the sound
    of a ticking clock that can be heard when a user
    puts their ear close to the watch, we made sure
    to capture the auditory sentiments of a real
    watch.

  5. Consideration

    The Galaxy Watch also empathizes with those
    who have limited sensory perception. The
    device has been instilled with thoughtfulness
    so that more people can conveniently use
    the device. The screen reader function has been
    improved to provide a friendly and detailed
    guide to users when the function is selected.
    Also, we’ve included more screen zoom-in
    ratios, and the ability to see zoomed-in content
    by scrolling the bezel to help those who are
    visually impaired precisely check time and
    other information.

Designer’s Pick

Wear Galaxy Watch Midnight Silver and hold the Kettle Bell.

A Smart Guide to Using the Galaxy Watch

A wearable device that can only execute functions or commands that have been
inputted by a user is no longer a new thing. The Galaxy Watch explores new
functions for its user and is equipped with a transcendent UX that suggests
functions categorized based on different situations. How can the evolution of
the intelligent Galaxy Watch transform our everyday lives? Check out these
suggestions from a designer on how to use the Galaxy Watch to perfect your
own smart and spectacular life style.

  1. Pick 1. A Smart Way to Manage Time
    with the Galaxy Watch

    How great would it be if someone gave you
    a clear-cut briefing of your tasks for the day?
    The Galaxy Watch goes beyond its basic role
    of just telling you time and helps you plan and
    efficiently use your time as well.

    My Day Watch
    Your schedule for the day can be displayed
    based on the pertaining times on the watch face.
    Daily Briefing
    Every morning, you can be briefed on weather
    and health information. At night, a summarized
    report of your health throughout the day and
    reminders for uncompleted tasks will help you
    efficiently manage time with just your
    Galaxy Watch alone. The device pairs with
    the Galaxy Series so that you can easily check
    schedules you saved on your phone through
    the Galaxy Watch.
    Dual Time Watch
    A function useful for travelers and global
    business professionals, this helps users check
    times from different time zones all at once
    on the watch face. When the watch detects
    that a user’s time zone has changed,
    it preemptively suggests the Dual Time Watch.
  2. Pick 2. Quickly Shift Modes
    to Wholly Focus on Your Needs

    The Galaxy Watch once again carefully
    deliberated on the needs of our users and
    the different situations they face each day.
    User convenience has been enhanced through
    the ability to quickly shift through different
    modes to accommodate different situations,
    which helps users wholly focus on
    the moments of these situations.

    Theater Mode
    The smart watch screen is always brightly lit,
    which can cause inconvenience for users
    depending on the situation they are in.
    The Theater Mode prevents all elements of
    interruption, such as light or alarms, when
    users are in a theater.
    Goodnight Mode
    Whether you’re sleeping or simply want to get
    some uninterrupted rest, the Goodnight Mode
    will make sure you’re not bothered by any
    alarms other than the ones you’ve set yourself.
  3. Pick 3. A Personally Customized Way
    to Care for Your Health

    The lifestyles of Millennials place importance
    in the values of happiness experienced from
    ordinary occurrences of everyday life, and this
    mindset directly leads to their increased
    interest in the wellness of both body and mind.
    The Galaxy Watch will detect a user’s physical
    condition and help maintain healthy
    day-to-day lives.

    Stress Tracker
    This tracker will check your stress levels and
    help manage it through stress-relieving
    breathing exercises. When using
    the consecutive tracking settings, you can see
    the real-time trends of your stress level.
    Sleep Tracker
    Your sleep patterns are tracked automatically
    and analyzed into four different stages
    to help you organize and manage your sleep
    cycle better.
    Various Workouts
    The Galaxy Watch’s fitness function now
    features 39 total exercises, which is a powerful
    upgrade from the previous selection of only
    18 exercises. You can choose and edit an
    exercise and gradually build up your own
    exercise report.
    Back-to-back Workout
    Once an exercise is over, you can designate
    the next exercise through a questionnaire
    so that your workout routine carries on
    without pausing. Even if you do multiple
    exercises, your records will be tracked
    through the multiple workout report which
    can help you maintain a well-organized
    workout routine all on your own

Ten Galaxy Watch UX designers.

  • Dayun Ha
  • Giyong Lee
  • Sookkyung Lee
  • Jaehyun Han
  • Moonjeong Kim
  • Somina Min
  • Deokho Hwang
  • Cheolhoon Kang
  • Minho Yang
  • Sanghwa Lee

There are midnight Black, Silver and Rose Gold product of Galaxy Watch with two bags, a pair of sunglasses and a perfume.

Even in a fast-changing world, the individuality
of life must go on. From simply being a wearable device
that accentuates your wrist, the Galaxy Watch now brings
completion to a smart lifestyle that begins from your wrist.
The Galaxy Watch will continue to advance to accompany
Millennials that never ceases to take on new
challenges toward the unknown.