April 16, 2014

Galaxy S5, Gear Fit Global Launching

April 11th marked the global launch of the fifth model in the Galaxy Series, Samsung Galaxy S5, as well as Samsung Gear Fit, the world’s first wearable device to feature a flexible display. Both products were designed using the slogan "Live Your Passion" to bring energy and enthusiasm to the daily lives of users. Samsung added a sensibility that refined their existing modern design identity.

A perforated pattern is applied to the back of the Galaxy S5, giving the phone a premium feel and sentimental quality. The phone’s state-of-the-art technology follows global fashion trends by incorporating four metallic colors, giving it a chic appeal. The Gear Fit features a 1.84” curved display, using a specially designed band that fits comfortably around a user’s wrist. The band’s simple lock and light materials allow it to become a fashionable item that can be worn daily.

Users can have a more meaningful experience as they can enjoy the freedom of movement using the Gear Fit and Galaxy S5. A more detailed design story will soon be released on www.design.samsung.com.